Internet marketing is still growing. With widespread access to the Internet, new forms of marketing have been created and are constantly emerging. One of them is affiliation, in short it consists in earning money for recommending products or services. How exactly does it work and is it really possible to earn in this way?
Affiliate Marketing: …the new marketing?
Online marketing focuses on activities conducted through the Internet. Its branches such as content marketing focused on content (text, image, video) or SEO, or the process of search engine optimization and positioning, are well known.
There is also a new-old player in this field – affiliation. New-old, because referral programs are not something innovative at all, but with the development of influencer marketing, it experiences a second, different youth.
Influencers, i.e. people running popular accounts on portals such as YouTube, Instagram or TikTok, have a lot of power of persuasion. All they need to do is recommend the product and tell that it works for them, and sales can increase.
This has been noticed by many companies that have started to cooperate with content creators. More and more often, influencers add individual links to their profiles as part of that cooperation. By clicking on them, the user moves to the page where he or she can buy the recommended item.
And it would not be unusual if it were not for the fact that for every successful sale the creator receives a certain commission. This is affiliate marketing to put it simply, it is recommendation of products or services. This is done by a publisher who recommends a product or service on their website or social media profile. If the customer makes a purchase or leaves their data in the form, the publisher receives a commission from the advertiser.
This activity has many benefits for each of the parties involved:
- an advertiser receives additional promotion, often with increased reach, especially when cooperating with influencers, and can count on real results of activities,
- a publisher has a chance to monetize his or her media and he or she can earn a commission by doing so,
- a user can use discount codes that are exclusive to the publisher.
Build your own network
Affiliate marketing is also related to the concept of affiliate network. It acts as an intermediary between the advertiser and the publisher. It aggregates affiliate programs and handles payments between parties involved in the cooperation.
Choosing the right network is a very important factor and is important for both the advertiser and the publisher. It should be remembered that it should focus on the industries in which the advertiser operates. Everything should fit well. It is hard to imagine a situation when someone wants to advertise a coffee machine on a website dedicated to sports.
The affiliate network is characterized by the fact that you can always get help and support there. So it is easier to set the right rates or plan a campaign. It is also much more convenient to settle accounts with publishers.
Find a partner and act
An affiliate program is also referred to as a partner program. This is one of the Internet marketing tools. It consists in conducting activities not by the seller but by publishers and marketers who promote a given product.
Everything is based on cooperation between the seller and partners. The advertiser delegates marketing activities to partners who receive commissions for their activities. In doing so, they use a variety of techniques in such a way that their actions produce the desired results.
Who participates in the Partner Program? As with affiliate marketing in general, it is an advertiser and a publisher. A user is also important. In addition, there is an affiliate network, i.e. an intermediary.
However, it is not necessary, although many people choose it to simplify the process.
It is worth remembering that there are two types of affiliate programs:
- one-tier – the publisher receives remuneration only for his or her activities,
- two-tier – the publisher receives remuneration for his or her own activities and those that are led by the team he created.
An important concept related to affiliate programs is the affiliate link. This is the URL that redirects the user to the advertiser’s website. On this page, a potential customer can make a purchase or leave their data. These links also allow you to easily manage your campaign and control which conversions come from the affiliation.
When it comes to affiliate marketing, working on such projects can be an additional activity for anyone who wants to take care of promotion and has, for example, social media or a blog. You do not need to have an extensive database of websites.
Click hub – your platform
One of the most interesting options in the affiliate industry is Click Hub. The platform is designed for affiliates who have their own online tools (e.g. websites, blogs, social media channels, online advertising campaigns) and their own network of contacts so that they can effectively operate and promote products.
Anyone who wants to try their hand at this industry can register on Click Hub. When he or she creates an account, he or she will receive links with ads that can be used for promotion. If a customer makes a purchase, a user will receive a commission for it. The principle of operation is therefore very simple. In addition, each publisher determines which markets he or she wants to operate in and what form of payment he or she prefers. Click Hub is an affiliate platform that allows for flexible settlements.
How does Click Hub Affiliate Work?
Each publisher receives his or her own number, to which the link with the advertisement is attached. Thanks to this, it is known that he or she was the one who sold the product. It also helps you track your own progress.
The user selects the product from among the various available ones on the platform and receives a link that he or she is supposed to advertise. Then he or she puts it on his or her pages and promotes it. The goal is for the customer to find the link, enter it and make a purchase.
The publisher’s commission depends on how many leads he or she acquires, i.e. how many customers decide to buy the product.
Great opportunities – Click Hub affiliation
The Click Hub affiliate platform offers many opportunities for publishers. They will find various products here, including:
- investment products (mainly cryptocurrencies),
- supplements (from many categories, including patches and slimming pills, ointment for muscle pain, hair growth spray, foot pads, potency supplement).
It operates in various markets, including
- BG,
- CS,
- DE,
- HR
- HU,
- FL,
- FR,
- EL,
- IT,
- LT,
- LV,
- PT,
- RO,
- SK,
- SL,
- ES;
Thanks to this, every user can find something for themselves here. It can also operate in several markets, instead of focusing on just one, it all depends on their own online tools (e.g. websites, blogs, social media channels, online advertising campaigns).
However, it is worth remembering that not every product is available in every market. For example, supplements can be promoted in more markets than investment products. The user can settle accounts in several ways: by bank transfer, invoice, B2B cooperation or in cryptocurrency. What are salaries like? For one lead, the publisher will receive from 5 to 10 euros. For a lead to be considered complete, it must contain the necessary data, and the person who left it must make a purchase. Lead must therefore lead to successful sales.
Is this something positive? Yes, it is. Especially for people who want to try their hand and those who already work in the industry. It is certainly possible to treat this job as an additional income, and the most active publishers receive attractive remuneration – this is possible thanks to the affiliate platform. There are many advantages to working this way, and most importantly, you can do it in the comfort of your own home, at convenient hours.
Affiliate marketing is an effective tool, helpful in promoting products and services. It allows people not only to advertise the offer, but also is a source of income for people promoting it. This job can be treated as an additional job, although many affiliates receive satisfactory remuneration. It all depends on involvement.
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